DOING BUSINESS IN
FRANKFURT
Where connections
are made fast furious and in more ways than one.
by Lawrence Ferber
In Frankfurt, Germany, connections are
made fast, furious, and in more ways than one. Its airport
ranks as continental Europes largest, and its
a hub for Lufthansa and the Star Alliance family of airlines
flight connections. Frankfurt is also a major city for
financial, technological, and service industries, as well
as trade fairs. Theres also plenty to do for LGBT
business travelers over the course of a couple of days,
including unwinding at major spa facilities before or
after exploring the city centers compact gay district.
With a low unemployment rate and a substantial
amount of service, web design, financial industry (40%
of Germanys advertising agencies, 86% of internet
business, and plenty of insurance and banking companies),
and the Frankfurt Stock Exchange, Frankfurt ranks among
Germanys most well-heeled cities (its fifth
largest). Consequentially, this city is also an expensive
place to live and visit.
Because the city is an international
center of commerce, English is widely spoken and businesses
from Russia, Poland, North America, Africa, and, increasingly,
Asia are well-represented; Frankfurt also serves as
the Bank of Chinas European headquarters.
As per the German stereotype, people
(yes, locals are called Frankfurters) are quite prompt,
so being on time to meetings and appointments is paramount
even when relations are friendly and relaxed.
The city (typically referred to as Frankfurt
am Main) runs along the River Main, and its skyline
is marked by skyscrapers and shiny new housing. There
is an efficient public transportation system that includes
a subway, but the center of town is relatively compact
and pleasant for people who enjoy walking. Theres
also a concentrated gay section dubbed the Bermuda
Triangle, located just off the retail-crammed
Zeil pedestrian mall.
Even Frankfurts boutique hotels
are geared toward the business traveler, yet despite
the relatively high local prices, accommodation charges
are quite reasonable. Located just outside the city
center, across the street from exalted makers of Frankfurts
namesake sausage, Gref-Völsings Rindswurst, is
developer Ardi Goldmans hotel, Goldman 25h, which
blends artful design and quirk with utilitarian comforts
and amenities. A wasabi-green-toned living room features
a large conference table stored in the ceiling that
drops like a descending spider. Rooms can be reserved
for business use as well (Just hours before my arrival,
Lee Jeans had unveiled a new line there). In keeping
with their quirk quotient, the lobby mens room
features urinals shaped like big open mouths. Why not
make doing ones business fun?
This dichotomous philosophy informs
the entire property. A TV monitor in the elevator plays
surfing footage in a loop, while each floor is color-coded
in exclusive textured wallpaper, and every room is designed
and themed by a different local godfather
(you can buy a coffee table book detailing them at the
front desk). Complimentary bottled water, high-speed
Internet access, and other perks add to the all-inclusive
comfort. That said, only some rooms include a climate
control unit, so be certain to request one if higher
temperatures are your sworn enemy.
Equally design-centric and more centrally
located is The Pure, a World Hotel Award winner for
True Stylish. As per its name/concept, The
Pure is decked out in creamy and shiny whites. The air-conditioned
rooms include complimentary high-speed internet, 20"
flat-screen televisions, and laptops if requested. A
loft-style downstairs Basement lounge doubles
as an untraditional, chic event/meeting space. A fitness
room, sauna, and steambath are also in-house.
Cappuccino, latte, and half-and-half
tones dominate The Bristol and its 145 rooms. Three
conference rooms of varying sizes and occupancythe
Memphis, Manhattan, and Brooklynare available,
while a lovely in-house bar and outdoor Summer lounge
provide an opportunity to mingle and wind down. While
Bristols stylish bedrooms skew toward the small
side, and lack air conditioning, complimentary wireless/high-speed
Internet and breakfast buffet is included. The hotel
is also located just a few minutes walk from Frankfurts
main train station.
Opened in 2000, Villa Orange is a favorite
with LGBT visitors, partly thanks to its proximity to
the Bermuda Triangle. Bright, air-conditioned rooms
feature home-like touches and business conveniences,
including large beds, wireless Internet, and workspace.
Public areas include a library, dining room, outdoor
terrace, and entrance lounge, while a pair of conference
rooms, one with a small backyard, and both with a/v
facilities, flipcharts, and other presentation assists,
are available for meetings and functions.
Albeit more pricey and mainstream, you
cant go wrong with the Intercontinental Frankfurt:
a downtown location, milk and green tea-colored guestrooms,
and five-star amenities including a fully-equipped business
center, 22 conference rooms from classroom to theater
style (and up to 700 person capacity in the largest)
with a full range of presentation equipment, complimentary
wireless Internet, fitness club, two restaurants, a
24-hour bar, and a nearby jogging path along the River
Main.
Frankfurt
prides itself on its culture, dubbing itself a Museum
City, and there are a few true gems here. Perhaps
an obvious place to start is Frankfurter Goethe-Museum
and House, dedicated to native son Johann Wolfgang von
Goethe. The author/poet, perhaps best known for Faust,
was born here in 1749, and his childhood home and collection
of works, paintings, and personal items can be found
here.
The Museum fur Moderne Kunst (Museum
of Modern Art) is a multi-level maze featuring works
by the likes of pop master Lichtenstein, photographer
Larry Clark, and numerous multimedia trendsetters. A
handful of other galleries and exhibition halls are
dedicated to modern and post-modern exhibitions of all
stripes: Fotografie Forum International, Schirn Kunsthalle
Frankfurt, and Portikus among them.
While Frankfurt may fancy itself a city
of museums, its not exactly a city of Michelin
stars. Not that good restaurants are lacking, but the
food leans toward traditional Frankfurt and Hessian,
and is straightforward in presentation and preparation
rather than avant-garde/fusion.
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